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Creative Strategy

Director of Growth Creative

Dr. Squatch
  • LocationMarina del Rey, CA
  • WorkplaceHybrid
  • Employment typeFull-time
  • Compensation$190,000–$210,000
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Dr. Squatch is hiring a Director of Growth Creative to lead direct-response creative strategy, analytics, and production across Meta and TikTok.

What you’ll do

  • Own a performance-creative roadmap tied to revenue, testing, and scaling goals.
  • Build creative frameworks, hook libraries, concept pipelines, and reusable playbooks.
  • Develop TikTok, TikTok Shop, creator, affiliate, and Meta creative systems.
  • Use metrics such as thumbstop rate, hold rate, CTR, CVR, and ROAS to guide investment.
  • Build and lead a performance-creative team and manage agencies, creators, and freelancers.
  • Partner across growth, brand, ecommerce, analytics, and channel teams.

What you bring

  • Six or more years in performance or growth creative, including two years leading a team.
  • Hands-on expertise in TikTok and Meta direct-response creative.
  • A personal background in writing, production, filming, or content creation.
  • Strong creative-analysis skills and experience scaling DTC or B2C brands.

This role works three days per week at Dr. Squatch headquarters in Marina del Rey.

Apply for this role