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Growth & Paid Media

Director of Growth Marketing

Brooklinen
  • LocationNew York, NY
  • WorkplaceHybrid
  • Employment typeFull-time
  • Compensation$165,000–$195,000 + equity and 15% target bonus
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Brooklinen is hiring a Director of Growth Marketing to lead its full-funnel investment strategy and in-house growth team.

What you’ll do

  • Own growth strategy across search, paid social, affiliate, connected TV, and other channels.
  • Manage media budgets and forecasts against traffic, efficiency, ROAS, and new-customer goals.
  • Lead testing across creative, platforms, and the customer journey.
  • Use marketing-mix modeling, incrementality testing, and other measurement approaches to guide investment.
  • Partner with Creative, Brand, Ecommerce, Analytics, and Finance and present recommendations to senior leaders.
  • Shape the team structure and develop Brooklinen’s channel managers.

What you bring

  • Seven or more years in marketing with deep performance and growth expertise.
  • Experience leading an in-house paid-media function for a scaled DTC brand.
  • A record of managing media budgets above $10 million across multiple channels.
  • Strong command of DTC economics, attribution, analytics tools, and people leadership.

The hybrid schedule includes two core in-office days per week at Brooklinen’s New York headquarters.

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