Director, Performance Creative
Creative Strategy
United States
Remote
Full-time
$130,000/year
Ridge is hiring a Director of Performance Creative to own the strategy, output, and results of its creative content engine across paid social and digital channels.
What you’ll do
- Set the performance creative strategy and lead a team of creative managers and associates.
- Build the testing roadmap, using campaign data and market trends to decide what to produce, scale, or retire.
- Direct content sourcing across UGC, creators, agencies, and external partners.
- Oversee the full production pipeline and establish quality and brand-consistency standards.
- Manage creator and production budgets, forecast investment needs, and allocate spending to maximize return.
- Partner with Brand and Paid Media leaders on campaign strategy, messaging, priorities, and timelines.
- Own performance reporting, KPI targets, and program-level recommendations for improving ROI.
What you bring
- At least 7 years of performance creative experience in digital marketing or advertising, including people management.
- A track record of leading creative teams and improving paid social or digital campaign performance.
- Strong analytical skills and the ability to turn performance data into creative and budget decisions.
- Senior-level communication, leadership, and cross-functional stakeholder management skills.
- Deep knowledge of digital advertising platforms, creative testing methods, and industry trends.
- The judgment and organization to operate independently in a fast-paced remote environment.
This is a fully remote role for candidates in the United States.